Quote:TouchTunes ‏@TouchTunes 1h

#ValentinesDay always makes us think of @HaleyReinhart! Listen to her cover of "Can't Help Falling In Love" - https://www.youtube.com/watch?v=PZeU7S2xKpA … ?

Quote:Haley Reinhart’s acclaimed cover of “Can’t Help Falling In Love” has earned its first digital song certification in the US.

According to the RIAA, the cover went gold on Tuesday, February 21, 2017.

The certification confirms 500,000 in US units. Each unit is equal to 1 paid download or 150 streams.

Reinhart’s cover gained recognition thanks to its inclusion in a national commercial for the Extra gum brand. It also received airplay at the adult contemporary and hot adult contemporary radio formats.

Quote:haleyreinhart

Certified GOLD baby, yeah!! This is truly a milestone for me & my career. I appreciate all of ya for supporting me along the way & specifically with this record. Thank you Daniel Kuypers @mr_icky_picky & the entire #Wrigley #extragum team for seeking me out to sing on such a breathtaking commercial. Thank you to all the radio DJ's who believed in its potential & played it, even though I was an independent artist. Thank you @loririscher & everyone at InTune who helped me keep it on the radio charts for 16 weeks straight!!! Thank you for playing keys so beautifully on this @caseybassy! Thank you to my management, @dinalapolt, @john_meller_ & entire team. As well as @riaa_awards @randallfoster & everyone at @olemajorlyindie ?????? Shoo, While I'm at it... Thanks Ma, Dad, & Ang! ? With hard work, faith, and dedication... Dreams CAN & WILL come true!!! ✨?✨ #canthelpfallinginlove #goldrecord #haliens #whatsthatsound #better #listenup!

Quote:...the music industry has kind of digressed back to like more of like the ’70s, where like, a gold record is a huge deal now. There’s like barely gold records now. They really need to change that whole, the whole status of gold and platinum records, because it’s ridiculous. It’s so hard just to sell 100,000 units, like, to be at 500,000 units for gold is like, it should be platinum, that should be platinum now.

http://loudwire.com/buckcherry-josh-todd-rock-n-roll-album-go-kart-racing-more/

Quote:I realized it’s a journey. I’m constantly striving to reach some kind of level. Steven was like, “Gotta get a gold record.” And that’s what drove us through the hard times. And when we got our first gold record it was like the next thing. “We got the gold record, now what? We gotta do it again.” And then it dawns on me, everybody deals with this, where you have some kind of success and you realize it’s about the journey, it’s not about the destination. It’s nice to get those things, like this award, but tomorrow if I want to keep doing this I have to sit down, spend two or three hours playing my guitar and try discover something new in there.

Quote:Since 1958, the Recording Industry Association of America has commemorated sales thresholds for singles and albums. "People that struggle their lives to make it, this means something to them," Deb Lotz, whose company Jewel Box Platinum is licensed by the RIAA to produce gold and platinum awards, tells Billboard. "It is special. Miranda Lambert's mom called here: 'I just love what you made for my daughter.' So many artists have come to tears when they get them. For Kelsea Ballerini, the entire record company gathered in the parking lot: the owner of the label with tears in his eyes, I'm crying, Kelsea's crying, everybody's crying in the parking lot congratulating her on her first gold record."

...Though awards are commissioned by the artists or labels receiving them, only a small group of companies are certified by the RIAA to produce them. Originally all awards were made by New York Frame & Picture Co. Currently, Jewel Box Platinum in Marina Del Ray, Ca. manufactures awards, along with Dejay Gold/Products in Seattle, Wa., Milestone Awards in Burbank, Ca., and Metro Pro LLC in Pine Brook, NJ.

Lotz was keen to get into the business, calling the RIAA at least once a month for two years before the organization agreed to license her. She's now been in the profession for 24 years. "Stylistically, each company's going to have their own look," she explains. "I like the iconic platinum record: you walk in a room, you know what it is."

But bands with money to burn may leave the simple world of plaques behind, requesting the creation of lavish structures to house one or more platinum records. "I can do outrageous stuff too," Lotz says, acknowledging that she has "a reputation for the bling."

"I've done stuff for Cash Money that's six feet tall with thousands of crystals hand-laid," she continues. "We did one for Florida Georgia Line -- the design we came up with was 40 inches long, 10 inches deep, it had a real steering wheel in it, and an odometer that moved with the increased sales for 'Cruise.' But the majority of it is fairly simple: people want to spend a few hundred dollars. $200 to $500 is the norm."

...According to Lotz, a record label will order roughly 20 copies of a gold or platinum award on average

...Though album sales are down, Lotz stays busy. "There's less volume and lesser budgets, but there's still a ton of business," she says. "They're certifying gold and platinum all day long on singles."

https://www.yahoo.com/music/chasing-history-world-collecting-gold-platinum-diamond-records-171408673.html