Quote:Todd Oswald
YouTube · "Don't Know How to Love You"
·
Now this is MUSIC! I haven't watched it all the way through because I'm actually working but I've listened to it 4 times already!

Quote:"The Birkenstock format, you know, the stoner format," she says. "You could actually get a record played that wasn't necessarily your traditional radio hit."

While the format still retains some of the old crunchy vibe, AAA has also helped to break an increasing number of artists who went on to the mainstream — from Dave Matthews to The Black Keys to Lorde. Her 2013 smash, "Royals," was already a hit in Lorde's native New Zealand — but Tombrink, who was then with the Universal-owned Republic Records, used AAA to "test market" the songs in the US.

"There was always the plan that we would cross it to pop," Tombrink says. "And we also knew there were at least two other songs on the album that were even more pop friendly from a marketing standpoint."

"Royals" debuted on Billboard's Adult Alternative Songs chart almost immediately after U.S. release. Less than a month later, the song crossed over to the Hot 100, eventually reaching No. 1. Radio consultant Paul Marszalek says this kind of leap can make a huge difference in an artist's career: "The entire universe of the AAA audience is in the low millions. You start going to Top 40 and you're now into tens of millions."

Quote:You’ll hear Texas artists, world and ethnic music, singer-songwriters, and more. KERA President and CEO Mary Anne Alhadeff says the new 91.7 will broadcast a format known as Triple A- adult album alternative.

Alhadeff: “It’s a wonderful combination including acoustic, jazz, reggae, a very broad ranging kind of music service. We’ll be hearing public radio style interviews with the artists, learning about the music, learning about the artists the artistic process. I think it will be a very rich musical discovery process.”

KERA broadcast music until 13 years ago when 90.1 shifted to a news and information format. Alhadaff says this second station allows KERA to continue focusing 90.1’s programming on news while providing a public broadcasting style of music that will add an under 40’s audience.

Quote:Dave Chaney is the editor of (defunct as of 2016), a resource website. Chaney has followed this format for years, yet he struggles for a definition.

CHANEY: “There is no easy way to describe it. Nevertheless, rock, rock-blues, reggae, elements of Americana in there, obviously. No, it’s maddening.”

It’s not easy to pin down the format because Triple A radio grew out of both the classic album stations of the ’70s as well as the alternative rock format that developed in the ’80s, says Chaney. And Adult Album Alternative can encompass different flavors in different regions. Zydeco and Cajun music in Texas and Louisiana, gospel and blues, or alternative country and independent rock in other areas. Examples of this format in non-commercial stations around the country include WXPN (home of World Cafe) and KEXP in Seattle.

Much of this music is not currently featured on major commercial stations. Chaney explains.

CHANEY: “Long story short, it takes a long time to build up an audience. The corporations don’t have that kind of patience. And they can’t afford to have that kind of patience.”

...While the music may vary in Triple A, Chaney says that across the country, the people listening to the format remain roughly the same: They are split equally between men and women in their mid-30s to early ’50s.

CHANEY: “Stations like this new one are really one of the few under-reported success stories out there in the commercial world because it’s been nothing but bad news, and in the non-commercial world, so many stations are taking a hard look at the success of these Triple A stations because all of sudden they’re grabbing a more active audience and a younger audience, which is important to public radio.”

(01-06-2019, 01:36 AM)Miguel Wrote: "Don't Know How to Love You" is scheduled for Triple A (AAA) Radio push beginning January 21, 2019. Listed as an "independent" release. Adult Album Alternative is a small audience, but often breaks new artists that cross over into pop.

https://www.allaccess.com/triple-a/future-releases

Quote:Bima Satria
how is this not on the top chart?

Quote:Haley Reinhart
soon! 

(01-14-2019, 12:03 PM)RMiguel Wrote:

Quote:Bima Satria
how is this not on the top chart?

Quote:Haley Reinhart
soon! 

I have to say - since the forum software was updated - applying quotes has been frustrating. On this post, I finally used the last icon on the reply screen "View Source" to reveal and remove unnecessary formatting that was garbling things up.