Dina Lapolt article about an entertainer's Brand and Navigating the music Industry

[Tusk]

*First and most importantly, find your songwriting niche and identify your target audience.

In writing about "stupid boys," Haley has apparently decided her market is teen girls. At least to get signed. That's who's buying the bulk of the music these days.

Listen Up! is more sophisticated than that. So I hope she means the new music is also centered around relationships/love.

If you look at the 'stupid boys' comment, in it's context, IMO, the operative word is that she "Jokes" about it.

Taking a cue from American pop singer Taylor Swift, a songwriter known to write break-up songs about every ex-boyfriend who has done her wrong, Reinhart jokes her new songs will also be inspired by "stupid boys".

Although, she does follow that up with

Just ask Taylor Swift, she knows all about it... it's always a good outlet.

So who knows ....

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^^^Oh, my goodness gracious, my head is spinning after listening to that interview. I am such a ditz when it comes to business...
Lawyers seem to be a necessary evil in our litigious climate. Ultimately I think Haley has good counsel in Dina. At first she put me off but by the end of the seminar I felt like she was someone a new artist could trust...

Dina is an artist who became a lawyer, so she is more intimate with what an artist faces, or what is best for the artist, than lawyers who don't have that background..