(07-09-2013, 11:11 AM)Tusk Wrote: They aren't really comparable as far as exposure. This was the second (?) episode of a new show on a cable channel that once played music videos, but now seems to just broadcast low brow, limited audience shows. What's more we JUST heard about this through twitter.
Undone was used in a "major motion picture" that has a specific and focused fairly large niche market, distributed worldwide and played in theaters for weeks. The movie also had an in built market as it is part of a franchise and also built up an audience before its release.
No surprise they don't have similar results.
While Undone seems popular, it appears, Oh My has had more application/use as far as Ole has been concerned
(07-09-2013, 01:27 PM)john Wrote: Not directly comparable but people quickly sought out Undone -- found it. Oh My may have more commercial applications (ESPN, Gossi Girl, etc) and it has been used more than once in promotions or or other media. But it hasn't generated much interest online. VH1 is a focused niche and the opening night of the show had 2.5 million viewers. While I agree that Step Up Revolution has a much bigger audience overall, it did 11,7 million in box office the first weekend which I doubt equals near 2.5 million viewers. The pop on Undone was immediate -- but nothing for Oh My. While the movie was on "the big screen", which may have a bigger impact than TV, people can record and rewatch the VH1 show. Real Music Live was a small audience, but a focused niche, and zero interest generated.
What's funny is that I agree with both of you. You're not exactly arguing but more looking for "what's even better" . I like that both are good.
I have to say that... given how many proven superstars have their new songs fall flat when released that... well, If you can't gurantee a Mariah Carey song is a hit with promotion its sort of fantastic notion to expect a song to have popular sucess just because we personally like it. I'd call it all more a crap shot with less than 10% sucess even with a "great" song. What happens to strike an immediate chord with the public has a much to do with it's connection to a place and a time and maybe even a fashion trend (like, tight bootcut dark blue jeans are in, loose fit fatigued jeans don't sell when the opposite was true 6 years prior).
Commericial sucess of a song has little to do with promotion or quality in my opinion.. its just what filled a mood. I won't expand farther there.. but i do have some anlogies in my mind.
I'd like to point out another positive I see... and it's been said before but I'm willing to share it again.
I just don't see sucess as an artist necessarily being defined by being a name people recognize and having millions of adoring fans. I know that many artists do want to share the expressions they create with the world... but having your music heard in movies and TV and in stores or etc IS sharing that art. knowing "that's haley reinhart" has little or nothing to "that song was what i needed to hear to get a better attitude or get over xyz"
Certainly $ is an important thing too... but, from what we've heard and what we heard Mariah say on the show.. maybe song writers make far more than all but the biggest super stars. They have expressed themselves as atrists and made a bundle. It strikes me that being a household name is more about vanity than artistry or supporting yourself.
If ESPN keeps playing "hit the ground running" thats not "a step in the right direction" If she'd getting paid for that.. that is a full fledged huge success .. stand alone etc. People don't need to know it's her if its making them feel good .
I like "hit the ground running" a lot.. but... do you know what ? I think I enjoy that song far more when it is used as Part of a bigger entertainment than when I listen to it as a free standing entity. That means I think more of the song.. not less of the song when it has a great purpose!