(06-06-2012, 05:14 AM)Miguel Wrote: They've already invested more than the minimum and deviated from the Idol playbook. The fact they have designated songs for an international audience is a sign they think she has big potential. They also continue to follow many people on Twitter from around the world on her behalf. This could be coincidence (they tend to be fans of One Direction and Beiber) or an indication of their long-term plans.
I completely disagree with this comment. Invested more than the minimum? How do you figure? They haven't invested jack. She didn't even get a main page banner on iTunes for her album launch. They booked her no big national promo or national TV spots of any kind, failed to land her a summer tour, and outside of the obligatory radio travel grind have left her hung out to dry.
The hijacking of her Twitter account to follow 32k 1D/Bieber fans was no investment in Haley, but it did piss off her fan base. It was also an abject failure; just a cheap substitute for real, live bookings, marketing, PR and advertising.
As far as them delaying her release, how can you spin that as a positive? She finished her album in early January and her single in August. Waiting until late May for the album was putting her in the back of the line, not helping her out. If they dropped Free in January and LU in March she'd have doubled her sales and airplay.
Haley so far is self-made. She was handed a list of Interscope approved songwriters and producers and SHE worked it to put out the best possible album in the shortest possible time. Interscope/19 has done nothing special for her. Go to the UMG home page and look for Haley. Besides her album release day of 5/22 you wouldn't know she existed.
So far my scoring is Haley ALL of the credit, Interscope NONE.
