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"Show Me Your Moves" and other placements/synchs
07-24-2016, 03:19 PM, (This post was last modified: 07-24-2016, 03:49 PM by john.)
#61
RE: "Show Me Your Moves" placements
(07-24-2016, 01:38 PM)Tom22 Wrote:
(01-19-2016, 02:07 PM)InItToWinIt Wrote: According to one website, Celebrity Petal, Haley got $333K for CHFIL in $286K for SMYM. Not sure how accurate those figures are but they sound reasonable given the size of the ad campaigns. I'm guessing Haley is also making additional money from the CHFIL downloads.

I also started thinking about the "others" ads in the Chase Masters series. Remember, when the SMYM's commercial was announced as one of four commercials in the Chase Masters series.

I suspect that thess numbers are in the general range, give or take a few hundred thousand Tongue .. and perhaps a few hundred to the upside ...

In researching pay rates for commericials last fall/winter I figured that she made much less than those reported numbers. But given that ole has made a big deal of her placements it has to be a decent number - they are too big to celebrate deals that don's generate significant cash -- I was lowballing the numbers too much.

However, I think those numbers are high. Haley didn't bring name recognition to the table on those deals, just the music. SMYM was perfect for Chase, but it was a song that hadn't done anything otherwise, other than the Cubus commercial. On the Wrigley's commercial she outdid all expectations I'm sure, but that was after the contract was signed. Perhaps these deals have payments based on the success or use of the commercial, which would dial up the dollars. That would be nice, but it may or may not be the case. I do think Haley has made good money on the sales and streams of CHFIL.

Some of these sights like Celebrity Petal seem to pull numbers out of the air. They report that Haley made 1 million in 2011. How? They report she made 500K on LU. Perhaps that was the advance for the album - the credit side - but record labels are notoriously aggressive on the debit side -- that money goes away and must be replaced with sales. Haley has been reluctant to sign a big label deal for a reason, and I don't think that reason is because she only made 500K on a modest selling album (which she didn't IMO). Celeb Petal reports she made 400K so far on Better. Who paid her that? Ole supported her in the production of her independent record. Maybe that is what it cost to make, but it ain't money in her pocket. CP currently puts her net worth as $2 million. Really? Of course they have ignored FIFF (although as an uncredited voiceover artist on a 6 episode Netflix series of unproven popularity her earnings last year from the show were probably modest. I'm sure she is getting more this year but not megabucks.)

Just opinions.
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07-24-2016, 07:30 PM, (This post was last modified: 07-24-2016, 07:34 PM by Miguel.)
#62
RE: "Show Me Your Moves" placements
I agree these types of sites pull numbers out of the air. They just want to profit off the name recognition of people in the media.
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